Caro Claire Burke’s first book, “Yesteryear,” introduces a contemporary tradwife influencer who showcases her idyllic farm life to 8 million followers. When she suddenly finds herself transported back to the 1800s, she must navigate a world without modern conveniences like running water and electricity.
The term “tradwife” refers to a subset of social media influencers on platforms like TikTok and Instagram who embody traditional wife roles, focusing on homemaking and a conventional lifestyle.
Burke discussed this phenomenon on an episode of “Bookends with Mattea Roach,” highlighting how the ideal of a woman prioritizing her family and marriage has gained significant attention in today’s culture and politics. The protagonist of “Yesteryear,” Natalie Heller Mills, embodies this trend, offering a captivating exploration of fame, tradition, and femininity.
In a conversation with Roach, Burke delved into the complexities surrounding the term “tradwife,” acknowledging differing perspectives. While some view it as derogatory, others interpret it through a feminist lens, suggesting that these influencers may find empowerment and financial independence through their online personas.
Natalie Heller Mills, the intriguing protagonist of “Yesteryear,” is described by Burke as ambitious, intelligent, and opinionated, yet lacking in emotional intelligence. The character’s rigid moral framework and high expectations create internal and external conflicts, adding depth to the narrative.
Burke also credited actress Anne Hathaway for her role in shaping Natalie’s character for the screen adaptation of the book. Collaborating with talented artists during the creative process allowed Burke to refine her themes of performance, surveillance, and gender identity.
Exploring the theme of womanhood across generations, Burke expressed a desire for her work to resonate with future readers, particularly envisioning a daughter’s perspective. The novel reflects on the transmission of feminine values through maternal lineage, emphasizing the cyclical nature of gender roles and societal expectations.
Reflecting on the novel’s conclusion, Burke finds solace in the idea of passing on the baton of womanhood to future generations, symbolizing a collective effort in navigating the complexities of gender dynamics and cultural shifts.